10bet has become the official gaming and betting partner of Italian football giants Juventus, one of the world’s most successful clubs and among the most popular brands in global sport.
The three-year partnership will see 10bet, one of the world’s fastest-growing online sports betting brands, and Juventus, home to some of the most brilliant star players, join forces to offer the club’s millions of global fans the most advanced and enjoyable betting and gaming experience.
Throughout the multi-year deal 10bet will develop promotional content and marketing activities for Juventus supporters, including exclusive content and prize giveaways that will give fans the opportunity to experience the Italian champions close up.
Juventus have won the Italian Serie A title eight times in a row between 2011-2019 and a total of 37 times during its 122-year history. They have also been crowned European Champions League winners twice making the famous black and white kitted team Italy’s most successful domestic club.
A 10bet spokesperson, said: “We’re thrilled to be partnering with such a prestigious brand as Juventus and both brands share the same values and principles. We are passionate about presenting our audiences with the most unique and entertaining products and we’re confident this will be a mutually beneficial long-term partnership.”
Giorgio Ricci, Juventus Chief Revenue Officer, said: “We will work exclusively outside Italy together with a partner for whom entertainment and engagement are the core activities.
“The particular attention paid to the global markets and audiences, a key theme for 10bet and the Club, attests to the perfect synergy between our companies.
In fact, this agreement fits ideally into the ongoing international growth project that has been in development by Juventus for years now.”