Customisable interactivity

Marcus Holmström, a spokesman for the sportsbetting information portal Punter’s Realm, claims that the recent revamp of the website has made it far more user-useful for punters, with new features designed to put control of content in the hands of the users, remembering their preferences for future use.
The revamp is in response to a clear trend where the gambler wants more interactivity and control, says marketing manager Jeffrey Cammack. “Today, with the launch of Punters Realm, we offer placement, feeds and content that can be adjusted and saved, putting the users behind the wheel of their gambling experience.”
Cammack points to a drag-and-drop functionality that allows users to place objects on a page dependent on their personal order of importance, along with a collection of new interactive features that allows the readership to engage and manage the sports betting information available.

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