1XBet nets two sponsorship deals in Nigeria
News on 23 May 2018
News on 23 May 2018
Online betting firm 1XBET has entered into two separate partnership agreements with The Nigeria Football Federation (NFF) and the League Management Company (LMC).
The contracts, which will run for a three-year term, provide rights of association with the Nigeria Professional Football League and the Super Eagles.
1XBET will enjoy extensive branding and advertising opportunities across Nigeria National Team matches, NFF events, NPFL match venues and LMC events, including opportunity to support broadcast of NPFL matches, while also benefitting from coverage across NFF and LMC official websites and digital platforms.
1XBet will pay the NFF and LMC components of cash, Value-In-Kind and share of future revenue from Nigeria territory based on agreed parameters. In addition, 1XBET as agreed to pay the annual subscription of match analysis software Instal providing full access to all the National Teams and NPFL clubs. This development will aid the technical development and scouting of players of the National Teams and NPFL clubs, the company said.
