The controversial US legislative exemptions that permit online wagering on horseracing are set to generate yet another American company looking to profit from the situation.
This week Global Pari-Mutuel Services announced that it hopes to increase revenues with the launch of two new ADW (advanced deposit wagering) websites in order to capture a more significant portion of the market on horse, harness and dog racing in the United States and internationally, working through its wholly owned subsidiary Royal Turf Club.
The company has launched two new websites, RTC Sport Of Kings.com and Track Player.com, which it says are the first of a series of websites GPRM plans to launch after completing an extensive upgrade to its software.
The sites join a rapidly growing Internet horserace wagering sector which is flourishing whilst other genres of online gambling are harrassed and legislated against by US politicians and government enforcement agencies.
GPRM generates revenue as a handling charge, not on wins or losses. The website receives payment for each bet placed though the system.
According to James A. Egide, founder and CEO of the company, ADW is the fastest growing segment of online horse and dog track wagering.
“Now that all software upgrades have been completed, GPRM has created the most user friendly websites for off track wagering available for racetrack gambling in the United States today,” claims Egide. “These sites allow the user to place their wagers online and then watch the results as the race comes live to them via streaming video. Users can bet on many races from various racetracks around the country. Presently users can set up accounts using their credit card. GPRM will also be offering an e-check option in the next few weeks.”
Egide said his company sees great opportunities to expand these distribution channels for market-specific applications. “Utilizing the new marketing data mining tools and social networking options such as Facebook, we have seen positive responses from the initial test marketing we have done,” he said. “With the core wagering applications now complete, this provides us with the tools to expand into other revenue streams, unlike any other wagering site.”