Big PR on really big wheel

Online gambling operator ChanceRoom.com has dreamed up an imaginative online gambling offering that is sure to catch attention, virtually turning the giant Roue de Concorde ferris wheel into a monumental roulette wheel. Until 24 January, the giant ferris wheel on the Place des Concordes in Paris will provide virtual roulette-inspired action in which contestants will win cash prizes for guessing which number it will stop on.
The Places des Concorde is the largest public square in Paris and the giant Egyptian obelisk at its center serves as the roulette-wheel pointer on ChanceRoom’s virtual game Roue de Fortune. The game designers have created a quick and easy, visually entertaining online offering using a very creative video-simulation. Anyone can play the free game simply by clicking throught to the French language website LaRouletteDeLaConcorde.com.
This special event is being coordinated by the same French PR firm that helped ChanceRoom help save Parisians from le grippe (the flu) by handing out free face masks on the streets of Paris this winter.
ChanceRoom manager, John Benjamin said this week:  “We wanted to use something in real life like the Roue de la Concorde for this event because we think real life can be fun!“
ChanceRoom.com operations include an online casino, poker and sports betting, all accessible with one account and with one wallet. Software provided by GTech G2 is in use in English and French versions.

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