The GTechG2 gambling software development group used the London Bingo Summit this week to launch a new 5 reel, 9 pay-line progressive titled Chippendales – The Reel Deal and themed on the famous male dancing group.
A company spokesman said that the new slot was the forerunner of several new branded games which the software provider plans to release before the end of 2010.
G2 development teams based in Sweden and the UK have collaborated in the production of the media rich slot, which is packed with entertaining video clips of the Chippendales in action, unique bonus levels and a chance to achieve major wins in the progressive jackpot.
Entering bonus rounds within the game, women players especially can learn more about their favourite Chippendales dancer and get to see more of him as he strips.
Established in 1978, Chippendales is one of the world’s most recognised brand names in ladies’ entertainment. In addition to performing nightly at the Rio All Suites Hotel and Casino in Las Vegas, the men of the Chippendales troupe entertain hundreds of thousands of women across Europe, Asia, South Africa and Australia annually.