888sport debuts in New Jersey

European online gambling giant 888 Holdings announced Thursday that it has launched its 888Sports website in New Jersey, for the first time offering its sports gambling services to punters present within the state’s borders.

The move is part of a major US-focussed push by 888 to strengthen its already prominent position in the United States, and comes amid a flurry of new sports betting ventures capitalising on the recent overthrow of the restrictive federal PASPA by the US Supreme Court.

888sport is working with its Kambi sportsbook, allowing users to bet on sports via desktop, mobile and tablet devices.

Having already established 888casino and 888poker in New Jersey, 888 Holdings has a firm base in the Garden State.

888 Holdings CEO Itai Frieberger said in a launch statement Thursday:

“Today’s launch of 888sport.com in New Jersey is a major milestone for the company in our ongoing expansion across the regulated U.S. online gaming market and provides 888 with a unique and truly multi-product proposition in what is currently the largest regulated U.S state.”

Despite its still early liberalisation, sports betting in New Jersey delivered $95 million in wagers for the month of August, breaking down as roughly $74 million at physical sportsbooks and $21.7 million via online sports gambling websites.

Operators are looking forward to bumper action in the weeks ahead as the National Football League season develops, along with NBA games.

ESPN reports that there are currently three US states – Pennsylvania, Rhode Island and New York – set to follow the New Jersey example as sports legalisation gains momentum on a state-by-state basis, The publication notes that 19 other states are making firm moves toward sports betting legalisation.

Related and similar