Admiral Sportwetten sponsors Bundesliga team

Novomatic’s online betting subsidiary Admiral Sportwetten has become the new official betting partner of German Bundesliga football club Hannover 96.

Under the terms of the deal, Admiral Sportwetten will have access to TV-relevant advertising media, PR campaigns and online advertising space.

The partnership is effective through to the end of the 2014/15 season and provides for a one-year extension.

“We are pleased to partner with a strong sportsbetting partner in the region which will ensure the future for us in this sector for continuity,” said Martin Kind, president of the Hannover 96 Football Club.

Jürgen Irsigler, managing director of Admiral Sportwetten added: “This is a significant step in the new German market and we are delighted to celebrate this adventure together with Hannover 96”.

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