AGA commissioned survey delivers positive result

News on 27 Apr 2017

The American Gaming Association has published the results of an independent study on public attitudes to more widely legal sports betting in the United States.

The Association commissioned Greenberg Quinlan Rosner Research to do the study, and the firm concluded that support for expanded sports betting has gained traction in recent years in the legal system and among key stakeholders including league officials and elected officials.

A national survey of American adults confirms that this momentum extends to the public as well: by a 20-point margin, Americans support changing the Professional and Amateur Sports Protection Act (PASPA) to allow individual states to decide whether or not to legalise sports betting in their own state.

Researchers found a number of positives in the exercise, including:

* Sports betting is increasingly common; it is not a fringe activity;
* Betting on sports increases bettors’ enjoyment and engagement with games;
* If it were legal, more Americans would bet on sports;
* A majority of Americans see clear positive consequences of legalising sports betting: increased revenue for communities and increased safety for bettors.

Overall, a 55 percent majority of Americans support wider legalisation. Only 35 percent oppose. Ten percent are undecided at first ask.

Avid sports fans are the strongest, but not the only supporters, at 72 percent in favour. Casual fans support legalisation by a 54 percent to 36 margin. And even those who are not sports fans at all are more likely to favour (45 percent) than oppose (42 percent).

Other key groups are highly supportive of legalisation, including casino-goers (70-24 support-oppose), Super Bowl viewers (59-32), and millennials (61-30).

People who play DFS or fantasy sports are almost universally in favor (88-7).

Read the full survey results here:

https://www.americangaming.org/sites/default/files/Public%20AGA%20National%20Poll%20Memo%20042417.pdf

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