AGS online content to debut in Mexican market

AGS has entered into an online content supply and distribution deal with Ainsworth Game Technology’s first Mexico-facing online casino Mustang Money Mexico.

The deal marks AGS’ first online foray into the Latin American market, and outside of its core European market.

AGS Senior Vice President of Interactive Bryan Bennett:

“With a robust land-based business in Mexico, where our games are very popular with Mexico players, we are confident that our online titles will resonate equally as well and even help propel the popularity of our retail content.

“This is our first cross-channel opportunity to offer games in both a real-money online and land-based market, and reflects our focus on distributing our entertaining content online into other regulated real-money gaming markets as we continue to grow our interactive business.”

AGS will provide its own, and third party, online content via its AxSys Games Marketplace game aggregation platform to mustangmoney.mx.

Ainsworth Game Technology General Manager of Online Gaming and Interactive Jason Lim:

“We have been working with the AGS iGaming team for some time now as a supplier of third-party game content, and we’re thrilled to take our relationship to the next level by making AGS our game aggregator of choice in Mexico. We are especially excited about the AGS game content because we know it has been proven to perform in land-based casinos in Mexico and the United States.”

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