Amaya Gaming takes on Betsoft suite

Amaya Gaming Group will integrate the full range of Betsoft Gaming‘s online games following a content supply deal announced this week.

The integrated games on Amaya’s Casino Gaming System will enable tier-1 operators, currently powered by Amaya’s casino offering, to handpick new content from BetSoft Gaming with no additional integration required.

“Amaya’s strategy of offering its own premium games as well as quality third party content makes them an ideal partner to work with,” said Pritash Parmar, eGaming Product Manager at StanJames.com. “BetSoft Gaming’s 3D content will be a solid addition to our exhilarating games portfolio for both online and on mobile devices.”

Betsoft Gaming will join Amaya’s other third party suppliers which include Novomatic, Aristocrat and SHFL to offer content alongside Amaya’s own proprietary and branded content.

“Betsoft’s latest Flash and HTML5 games are some of the most memorable and engaging in the industry. Their dedicated focus on producing exceptional mobile games complements our product strategy and we look forward to distributing them to our customer base,” added David Baazov, chief executive officer of Amaya Gaming Group.

“Amaya is a natural choice to be a platform partner for BetSoft” said Adam Daniel, Director of Business Development at BetSoft Gaming. “Our innovative desktop and mobile game content will be made available to the thousands of casino players serviced by Amaya’s Casino Gaming System. We are looking forward to working closely with the team at Amaya to greatly increase the value they bring to their operators and players.”

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