Bally Technologies subsidiary Bally Interactive has announced a deal with the Chilean Enjoy Group subsidiary Conrad Punta del Este Resort & Casino in Uruguay that will see it provide an e-gaming platform and content.
“We are excited to announce an iGaming platform partnership with Bally Technologies which will provide outstanding benefits and entertainment options for our loyal patrons,” said Conrad Punta del Este Resort & Casino General Manager Juan Eduardo Garcia on Friday.
“This online gaming platform will be offered internationally from our property in Uruguay, strengthening the link between the casino and our overseas customers.”
Through Bally’s open iGaming platform, Enjoy will offer its players online play-for-free poker, slot, and table-game content from Bally Interactive and a number of othere top content providers who has partnership agreements with Bally.
The online games will initially be available at the OVO Nightclub & Dayclub, a sophisticated space in the hotel that will open in December.
“The online games will allow us to have a fluid communication with our customers when they return to their home countries, which will increase customer loyalty,” said Garcia. “Also, people who have not visited our facilities may use the platform to redeem bonuses for services that will draw them to Uruguay to live the Conrad experience.”
Bally Technologies’ vice president of business development John Connelly said: “Our iGaming platform provides a number of advantages for Conrad Punta del Este. They will have the ability to utilize the technology to drive additional revenue to the property by enabling guests from around the world to stay in contact with the casino while playing for fun and earning exciting rewards.
“Bally will be providing a wireless and Internet infrastructure to enable a seamless gaming experience across multiple distribution channels.”