Bet90 to take on SBTech solution

Sports betting operator Bet90 has entered into an agreement with SBTech for an omni-channel solution that will consolidate its online, mobile and retail operations.

SBTech’s Infinity Account will enable Bet90 customers to log in to their personal accounts utilizing any device, through a single wallet.

“As proven innovators in the football betting space, and with a reputation for speed and expertise, bet90 has been planning to offer an Omni-channel experience for some time,” explained Losif Galea, director of bet90.

“After extensive research, it was concluded that SBTech is the best partner to supply the necessary systems, due both to its reliability and its focus on rapid product development. We fully expect our new powers of personalisation to drive significant growth and increased turnover for bet90, especially in the online space”.

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