Sports and live betting operator Betano has inked a premium sponsorship deal with German Bundesliga football club VfB Stuttgart.
Running through to 2021, the three-year agreement will help Betano establish brand awareness in the German market, which it has recent;ly targeted.
CEO George Daskalakis said his company’s entry into the German market will be shaped by the partnership with the respected football club.
“With VfB, we have found one of the largest and most traditional football clubs in Germany to be a strong partner, even beyond Germany’s borders,” he said.