Betclic Everest Group and Betgenius have entered into a three-year in-play trading services deal that will see more than 130,000 in-play events offered to Betclic and Expekt customers.
“As part of our product strategy, we are always aiming to increase our offer to the benefit of our punters. Automation of sports in-play is one of the key areas to achieve this goal,” commented Pascal Brouet, product and innovation officer for Betclic.
“The partnership with Betgenius – thanks to its professional expertise – as well as all our latest and future innovations, will strengthen our leading position in the sports betting industry.”