Betclic Everest quits Belgian market

After just a year of operating in the Belgian market in partnership with the land-based Ardent Group, Betclic Everest has reportedly shuttered its betclic.be licensed website to focus on French operations.

The news was initially broken by Emmanuel Mewissen, chief executive of Ardent, who revealed to reporters that Betclic had decided to reposition itself with a focus on the French market. Mewissen hinted at the reasons behind the move when he opined that due to its late start in the Belgian market Betclic had been at something of a competitive disadvantage.

Our readers may recall that Betclic had a rocky ride in the Belgian market prior to partnering with Ardent (then Circus Circus) as required by local laws and commencing licensed operations.

The company had endured its domains being placed on the Belgian Gaming Commission’s blacklist, and suffered the seizure of Euro 600,000 by the authorities for illegal activity. It had also seen double digit numbers of its players issued with Euro 200 fines for gambling on an unlicensed site (Betclic subsequently paid those fines).

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