BETDAQ, the global betting exchange, has introduced 0% commission on the majority of sports on its platform.
All current and future customers will see the benefit of the change which sees all sports adopt the new commission structure, with football, horse racing, greyhound racing and cricket the only ones not included.
A number of hugely successful trial periods, including offering 0% commission on the final three tennis Grand Slams of the year, have seen the operator adopt the approach on a full-time basis as they continue to offer an enhanced service that offers increased liquidity as well as a reduced commission rate.
BETDAQ managing director Shane McLaughlin said: “Having trialled a 0% commission structure on several occasions earlier this year and seeing how successful it was in terms of liquidity generation and customer retention, we’ve decided to roll it out permanently on the majority of sports.
“We have seen really impressive growth in tennis markets over the past 12 months and by introducing this new commission structure we continue to reward customers with a fantastic betting experience whilst our new commission-free initiative means they will increase liquidity and have access to the best price on tennis in the industry.”