BetEast launches new Europe-facing website

Following an influx of new capital from the Chinese consortium Galaxy Group, online betting company BetEast has announced that it has partnered with UltraPlay to launch a new mobile and desktop, Europe-facing online gambling and eSports website on the Playfinity program.

The site will additionally offer live dealer gaming streamed from studios based in Manila, Philippines by Ezugi Live Casino. Endorphina online slots will also be carried.

Owned by Costa Rica-based and Curacao-licensed Vital Media, BetEast recently entered into a football sponsorship agreement with Swansea FC (see previous report).

Licensed with the Curacao Gaming Authority, BetEast.eu will accept major payment methods including Bitcoin.

Mario Ovcharov, chief marketing officer, says that BetEast has traditionally been an Asian-facing enterprise, but is now focused on penetrating the European market.

“We have been getting a lot of attention from European customers wishing to play with Asian sportsbooks,” Ovcharov claimed in a statement Monday. “We hope to fulfil their wishes.”

Related and similar