Betfair in European betting partnership with Arsenal FC

Betfair is the latest to announce a betting partnership with English Premier League football club Arsenal FC.

Arsenal FC joins Sunderland AFC and Leicester City in Betfair’s sponsorship portfolio .

Under the terms of the agreement, Betfair will receive a brand presence across Arsenal FC’s digital platforms and within Emirates Stadium on LCD displays.

Arsenal has an Asian-focused betting partnership with Bodog, that three-year agreement was inked in 2013 .

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