Betfred gets a new CEO

Betfred 30-year management veteran and former managing director John Haddock has been appointed chief executive officer of the UK betting group, filling a void left by the departure of Trevor Beaumont two years ago.

Haddock has been widely credited for much of Betfred’s significant expansion as a company in recent years, and says the digital operations of the company are among his top priorities.

Our readers will recall the news earlier this week that digital marketing specialists Charles Sheffield and Adele Lawton have left the company and a major restructuring of the department is in progress.

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