BetInvest signs white label deal with Goodwin

Armenian sports betting operator Goodwin.am has inked a deal with UK software provider BetInvest for a fully customised, online multi-platform offer that includes casino, virtual sports, live dealer and sports betting.

The white label offer will be available across web and mobile at goodwin.com and goodwin.am in English, Russian and Armenian language options and will include multiple local league tournaments and promotions targeting Armenian customers.

Goodwin will also benefit from the provision of a full retail solution from BetInvest.

Edgar Malarian, chief executive officer for Goodwin, said: ”We are excited with opportunities that this co-operation opens to us. Based on the strong reputation and reliability of the brand that we have developed over the years, BetInvest’s product will give us the edge.

“We aim to become the leading sportsbook and casino operator in Armenia with possible expansion to the Georgian market.”