Online casino games developer BetSoft has moved into the Hungarian market with a games content deal with Hungarian online operator Grand Casino.
The agreement is extensive; Grand Casino will integrate all of BetSoft’s AAMS-certified games, which includes many titles from the popular Slots3 collection.
Newly established as an online operator, Grand Casino shares its name – and a parent group – with a long-established, land-based casino in its native Hungary. This heritage was critical to Grand Casino earning accreditation from the country’s governing body, since the Hungarian online market is tightly regulated, with high barriers for new entrants.
Grand Casino is one of only two online operators catering to Hungarian players.
BetSoft account manager Aaron Axisa said in a statement Monday that Grand Casino online is managed by a team of international iGaming veterans, supported by more than twenty years of land-based experience at the group level,
Under the terms of the agreement, Grand Casino will also integrate new AAMS-certified BetSoft games as they are released, providing a reliable flow of new content in a rapidly-emerging market.
Shanta Segabon, Grand Casino’s chief marketing officer said: “As early entrants to a new market, our success will be determined by two factors: how well we satisfy and retain players, and our ability to successfully partner with first class content providers like BetSoft.”