Betway launh ‘Bring the game to life’ campaign

Betway has launched a new TV campaign with the strapline ‘Bring the Game to Life’ highlighting how the Betway app brings fans closer to the 2015/16 football season action.

Airing across the UK and Ireland, the new 30 and 40 second spots created by Above+Beyond will be aired during domestic league and cup games on Sky Sports, as well as Champions League highlights and live England internationals on ITV.

Betway’s Marketing Director, Anthony Werkman, said: “Our app has successfully brought fans closer to the action, by enhancing their overall betting experience. The new TV ad campaign captures this and will ensure more football fans across the UK and Ireland get a chance to experience this thrill.”

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