On the back of a hefty sponsorship deal with West Ham United, online sportsbook Betway has partnered sports radio station talkSPORT.
The Weekend Sports Breakfast show, hosted by Georgie Bingham and Micky Quinn, will provide listeners with the latest Betway odds presented by Alan Alger, topical specials and its usual range of betting markets.
TalkSPORT is the audio partner of the Premier League and official broadcaster of the FA Cup, England internationals and the Capital One Cup.
“For a huge number of football supporters across the UK, talkSPORT is the first place they tune into every day for all the latest football news,” said Betway’s sporting events and media relations manager Alan Alger. “We are delighted to have teamed up with the station which will give us exposure to this huge pool of sports fans.”