188BET has signed a two-year extension to its sponsorship agreement with English football club Bolton Wanderers.
The new deal will see the online sportsbetting firm’s logo appear on the club’s shirts until 2013.
“We are pleased to be extending our partnership with 188BET for another two seasons, a further demonstration of our commitment to developing long-term strategic relationships with our commercial partners,” said Allan Duckworth, Chief Executive of Bolton Wanderers FC. “Over the past two years 188BET have been hugely supportive and we look forward to developing a range of exciting new initiatives together over the next 2 years as we look forward towards an 11th consecutive season in the Barclays Premier League.”
Andy Scott, CEO of 188BET, added: “We are delighted to be continuing the strong association that has been established with the Bolton Wanderers management, staff and supporters in the course of the last two seasons. We have been thrilled with the success of the team this season and wish them the very best of luck for the remainder of the league campaign.”