Intertain-owned online operator Botemania was named a key sponsor of La Liga football club Reial Club Deportiu Espanyol de Barcelona (RCD Espanyol) for the duration of this season.
As a result of the partnership, Botemania will gain a strong multi-platform presence in Barcelona’s Estadi Cornellà-El Prat Stadium, home ground to RCD Espanyol, along with exposure through external arena signage which it says is visible to passing traffic in excess of 120,000 vehicles a day.
The terms of the contract provide for an extension to the sponsorship beyond the end of this season.