Online gaming provider, Bwin has launched the “Raise up the 10th” game on the Facebook platform. Facebook users can join Real Madrid’s journey to their 10th UEFA Champions League™ victory and become part of the team by creating their own virtual and personalised players who will then take on a number of challenges. The mission is to gain experience and ranking by completing training tasks, answering quiz questions, challenging other players and placing live and fixed odd bets for fun on the Real Madrid Champions League games to earn match points.
All virtual activities are linked to real-world content such as exclusive statements from Real Madrid players Arbeloa, Benzema, Kaká or Özil, as well as match forecasts and direct messages to the fan and social gaming community. Players can also gather collection items which help them to complete tasks and generate more ranking points. The top-ranked players will win a variety of “real” Real Madrid-related prizes.
The first-placed player will receive two tickets for the Champions League final at Wembley Stadium in London. Other prizes include special Hospitality Packages (tickets, accommodation and flights) for Champions League away games, signed Real Madrid balls and jerseys, as well as several personalised Real Madrid jerseys.