Caribbean cricket for Unibet

Online gambling group Unibet has signed on as the official betting partner for the Limacol Caribbean Premier League T20 cricket championship.

The betting company will offer special promos and an exclusive range of markets for the League matches, and will additionally become the shirt sponsor for the St Lucia Zouks franchise, which numbers among its players international high profile cricket stars like Ross Taylor and Kevin Pietersen.

Peter Russell, COO for the League, said in press statement: “This collaboration will give our fans and our viewers at home even more ways to enjoy the excitement of what promises to be the most gripping CPL season yet.”

Unibet manager, Phillip Manzi, said that the betting partnership with CPL T20 continues Unibet’s marketing strategy of focusing its UK brand on non-football markets.

“As official betting partner we look forward to providing CPL fans with a variety of exciting and innovative bet types while allowing people to bet live in play, with ball-by-ball betting,” he said.

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