Carousel start up eyes sports betting market

Madrid-headquartered sports betting startup Carousel Group is readying the launch of two new brands SportsBetting.com and RaceBook.com focused initially on the European and Latin American markets.

Carousel Group acquired a proprietary, full-stack turnkey sportsbetting, casino and player management platform to operate its brands in 2018.

Malta-licensed, Carousel hopes to expand in the UK, US and Swedish markets with applications for licensing and has also launched its own Carousel Group Affiliates programme.

Daniel Graetzer, founder and CEO at Carousel Group:

“2018 was a huge year for us as we prepared the business for launch. We closed a second capital raise, acquired two strong domain names and ended the year with the acquisition of our technology platform, but now the real fun starts.

“We’ve assembled a team of highly experienced and competent leaders in our Madrid headquarters and combined with our recent acquisitions we are aiming to deliver a superior customer-driven experience to markets all over the world.”

Graetzer, a serial entrepreneur, served as Executive Director of Mediatech Solutions before it was acquired by the R.Franco Group.  He is an investor, restauranteur and owns various other businesses servicing diverse sectors.

Carousel’s chief technology officer Paul Williams served in various positions at Shufflemaster, Entertaining Play Ltd, Mansion (Gibraltar) Ltd. and Cassava.

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