Colossus bets signs first African partner

Football and sports jackpots company Colossus Bets has launched its first African partnership with Nigerian sports betting firm 1960bet.

The agreement will see all of Colossus Bets pool products, including the GBP 10 million Colossus, offered throughout the African nation via the Nigerian company, starting at the beginning of the new football season in August 2015.

Bernard Marantelli, founder and CEO of Colossus Bets said Thursday: “1960Bet is a top tier brand online and offline across Nigeria, which with a population of 185 million is by some way Africa’s most populous country. We look forward to working with them to bring something ground-breaking to their home market.”

Dotun Ajegbile, founder and CEO of 1960Bet said: “African punters love shooting for a big win from small-spend accumulator bets. They are passionate about European football and with Partial Cash-In and global liquidity, this product is a great fit for our market.”

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