UK bookmaker Coral has replaced Houses for Homes as the Wigan Warriors Rugby League Club’s main sponsor for the 2015 season.
The sponsorship marks Coral’s first sponsorship venture into Rugby League.
Under the terms of the sponsorship Coral will be the main shirt sponsor, with the Coral logo appearing on the front of the Wigan Warriors home and away, playing and replica kits. Coral will also receive LED advertising at each of Wigan Warriors’ home games.
Wigan Warriors’ Sales Director, Geoff Warburton, said: “We are ecstatic to be welcoming such a distinguished company as Coral into the Wigan Club and the sport of Rugby League.
“As a forward thinking company, Coral have adapted to the online betting market exceptionally well and are exactly the kind of organisation that will help drive the brand of Wigan Rugby League forward.
Matt Prevost, Coral Interactive Marketing Director, added: “Rugby League has a significant, dedicated and passionate fan-base many of whom enjoy betting on their sport, so strategically this sponsorship deal makes a lot of sense. The Coral online business is enjoying sector-leading growth and sports sponsorships like this exciting venture with Wigan Warriors are an important factor in delivering that success.”