Danish online casino launches Norwegian TV campaign

Tivoli Casino, a Danish online gambling enterprise associated with the famous gardens and funfair in Copenhagen, launched a new television campaign targeting the Norwegian market this week.

Working with the British agency Pace Media, the online casino has used television extensively in the past to get specific messages on games and promotions across to target audiences in different regions and languages (see some examples here:

The Norwegian campaign has been designed to highlight Tivoli’s welcome packages, which include bonus money, travel awards and free spins in a three tier system that embraces player reloads.

Tivoli recently launched an English-language site in a bid to reach a wider range of players, but it also offers Finnish, Swedish, Norwegian and Danish site versions, carrying games powered by top providers like Microgaming, Net Entertainment and Play’N’Go.

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