Sportech Racing and Digital, a division of Sportech plc, has been selected to provide pari-mutuel betting technologies and services to Dansk Hestevæddeløb ApS (“DHV”), the joint operating company for horse racing and operator of all nine racetracks in Denmark.
Sportech Racing and Digital has had a presence in Denmark for years, providing Danske Spil A/S, the national lottery in Denmark and a long-term customer, with pari-mutuel betting technology for land based and digital channels.
DHV’s selection of Sportech follows the Danish Government’s decision to liberalise horse race betting effective January 2018 (see previous reports).
Sportech will provide a suite of pari-mutuel betting technologies and services including the central system that will act as the Danish national host to consolidate all betting from private betting operators, including Danske Spil.
The package will comprise Sportech’s Quantum pari-mutuel betting software, and hosting services from Sportech’s worldwide service delivery network. The Quantum configuration will also facilitate the implementation of digital betting solutions, such as Sportech’s G4 website and Digital Link mobile, by future private operators.
Henrik Friis, CEO of Dansk Hestevæddeløb ApS, said in a statement Wednesday:
“We sought a technology partner with an exceptional suite of products and services, strong options for digital and self-service betting, and direct access to global commingling markets. Sportech met these requirements, and their well-established track record and presence in Europe assures us that we will receive excellent support.”