Delaware North launch BetLucky online brand

Hospitality and entertainment firm Delaware North has opened two West Virginia casino sportsbooks and launched its BetLucky.com online and mobile app for statewide sports wagering.

The retail sportsbooks at Wheeling Island Racetrack and Gaming Center in Wheeling and Mardi Gras Casino & Resort near Charleston opened this week following approval from the West Virginia Lottery Commission and the completion of field testing.

Delaware North’s retail and mobile sports betting services were developed in partnership with US provider Miomni Gaming.

“We think West Virginians and visitors to the Mountain State are going to love how easy it is to register and use the app,” Luisa Woods, vice president of marketing for Delaware North’s gaming division, said.

“The platform was designed to be flexible, easy to use and reliable, with innovative features designed specifically to engage and entertain U.S. sports fans. Patrons at the casinos can use the app or the betting tellers in the sportsbooks.”

Related and similar