DraftKings launch Squares game ahead of Super Bowl LIII

Australian technology and data provider Genius Tech Group (GTG) has partnered DraftKings for the launch of “the world’s largest-ever Squares game” ahead of Super Bowl LIII.

The free-to-play game is based on the Squares game concept familiar to American Football parties with contestants not requiring any betting knowledge to participate.

Contestants pick squares from a grid randomly numbered from 0-9 whereby the numbers relate to the last digit of the score for each team at the end of each quarter. If the numbers of a cell match the final digit of a team’s score at the end of a quarter, that is the winning square.

GTG has been working with the DraftKings sportsbook since August when the operator began offering GTG’s flagship iSport Genius data product.

Nathan Rothschild, co-founder and partner at Genius Tech Group:

“We are very pleased to have secured another deal with DraftKings. We have already built a successful relationship through our iSport Genius product, and this is a further investment in our partnership. DraftKings is a truly innovative group and they understand the potential of our free-to-play games to deliver mass acquisition.”

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