Drueckglueck ramps up TV campaign in Germany

Schleswig Holstein-licensed online casino DrueckGlueck has turned up the heat following the launch of its mobile app with an expanded television campaign during October and November in Germany.

The DrueckGlueck television advertisements will appear on a number of key TV stations in Germany targeting viewers between the ages of 18-45 who are estimated to see the ads at least 6.3 times each.

Michael Golembo, sales and marketing director for SkillOnNet, said: “The DrueckGlueck casino brand is a TV natural. It started in Germany with its own live show and now uses television for the majority of its branding and as major acquisition channel, attracting huge numbers of German online players daily. We are now stepping up the momentum to keep DrueckGlueck the number one online casino in Germany.”

“The German public has taken DrueckGlueck to heart and also adopted the smartphone in large numbers. They can now enjoy their casino games on the move with our casino mobile app, which has even better navigation now and offers a wonderful user experience. This is what DrueckGlueck is all about!”

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