German-facing online casino brand DrueckGlueck will be on television screens across the country from 30 January when its popular TV show returns for a third series.
The first five episodes of the DrueckGlueck TV show will be broadcast on major network channel RTL2 with a further 17 episodes being shown on Sport1.
The concept of the show sees the host go head to head with a guest on a particular slot game. Both have ten free spins and if the player scores the biggest win they get to keep their winnings. If the presenter wins, the player receives €100 for taking part.
The series will be supporting a widespread TV ad campaign and out of home advertising as well as sponsoring of popular entertainment TV-Shows. DrueckGlueck digital adverts will also appear on billboards, buses, Cinema screens, gym TV’s and Burger King Restaurants.
Maxim Batov, at DrueckGlueck, said: “The DrueckGlueck TV show has proved to be hugely popular with audiences across Germany and we are thrilled to announce that it will be returning on January 30th for yet another series.
“We are supporting its return with a major advertising push across online and offline media and expect to see a significant uptick in new player sign-ups over the coming weeks.”