The latest, and improved, version of white label sportsbook provider Bet Construct’s Spring Platform will be unveiled at the ICE show early next (February) month, the company has announced.
Functional enhancements to the platform include player profiling, bonus management and loyalty scheme capability making it possible for operators to develop more accurately targeted promotions and marketing campaigns to attract and retain players.
Using the platform, partners can display order and bet limits, and differentiate between pre-match and live. The software can additionally be used to take advantage of the current interest in eSports.
BetConstruct has also revealed that its Gaming Management System within the Spring Platform will be made available as open source as well as an all interface code needed to connect with other gaming products, claiming that this initiative is an important first in the gaming industry and should provide operators with greater flexibility.