According to Fantasy iTeam, the company experienced “unprecedented” traffic on the opening weekend of the English Premier League season with an impressive “20 million page impressions and over a million app start-ups”.
“The opening weekend couldn’t have gone any better for us; it was beyond our wildest dreams,” commented Phil Shaw, commercial director for Fantasy iTeam.
“The number of new players and general engagement was fantastic, but we were equally as pleased with the positive feedback on our Facebook and Twitter pages, and our ability to handle such big spikes in traffic.”