FSB agrees partnership with 7 Best Bets

Online sports betting platform provider FSB is to help launch a new UK-facing sportsbook called 7 Best Bets on its platform.

The desktop and mobile site, set to go live on 9th April, has an exclusive affiliate deal with popular social game 7 Of The Best, which was founded by former Tottenham Hotspur and England defender Ledley King.

Customers will now have the opportunity to place a bet on weekly 7OTB selections, as well as virtual sports and a comprehensive selection of casino games, complete with bespoke offers and promotions.

The new sportsbook also has a deal with London radio station Love Sport, which will promote its seven best bets every day.