Galabingo.com renews sponsorship with ITV’s ‘The Chase’
News on 18 Jan 2018
News on 18 Jan 2018
UK online bingo brand GalaBingo.com has re-signed a media deal with ITV’s daytime quiz show, The Chase, following a successful year’s partnership.
The sponsorship will be renewed for 2018 and will see GalaBingo.com appear as the main sponsor for The Chase, appearing on ITV during weekdays between 5 and 6pm.
The deal will give the GalaBingo.com brand messaging exposure both on television and online at ITV.com, the company said in a statement Thursday. Alongside the sponsorship renewal, the online bingo operator will remain the exclusive online gaming partner of ITV soaps Coronation Street and Emmerdale.
Commenting on the sponsorship, Karina Adrian, PR & Brand Partnership Manager at GalaBingo.com, said: “Our existing sponsorship of The Chase has helped us to get the GalaBingo.com key brand messages, play happy and win every day, in front of a relevant audience – including new customers”.
