GameAccount launch Parx and Club8 free to play casinos

GameAccount Network launched free-to-play simulated gaming for Pennsylvania-situated Parx Casino and a consortium of major Australian land based community clubs last week.

Simulated gaming has proven to monetise Internet traffic to existing websites operated by land-based US casinos with average revenue per daily active user of $2.75, against an original estimate of $0.60, a claim it supports by 20 months of operating data, the company said.

In addition, “Simulated Gaming has driven increased visitation on-property and delivered on average 28 percent uplift in on-property theoretical win from increased visitation by existing patrons who also engage with Simulated Gaming online”.

Parx Casino’s free-to-play online offer is accessible through ParxOnline.com and is the culmination of a multi-year agreement (see previous report) that will see Parx Casino rely exclusively on GameAccount Network’s Internet gaming system for all forms of real money Internet gaming, including poker, in the event that the State of Pennsylvania enacts legislation to regulate real money Internet gaming.

The commercial launch of the Australian partnership with a consortium of Queensland-based RSL clubs is live and located at www.Club8Casino.com.au.