Gamevy content now live on Betsson

The content deal between UK games start-up Gamevy and online gambling group Betsson (see previous reports) came to fruition this week when Gamevy’s skill and strategic games went live across the gambling group’s sites.

Initial response to the new instant win games has been positive, emulating that of lottery and sportsbook players in Germany, Austria, Sweden and Russia.

The games appeal to a softer player-base and to younger customers, providing a conversion path to the more traditional online casino games on operators’ websites.

London-based Gamevy is licensed and regulated by the UK Gambling Commission and the Gibraltar Gaming Commission.

Sample games can be played on Gamevy’s site http://gamevy.com/#games.