Gaming Realms divests legacy third party driven websites
News on 17 Feb 2016
News on 17 Feb 2016
Mobile real-money and social games provider Gaming Realms has conditionally sold-off its third party driven platform website properties, for a total consideration of GBP 2.9 million allowing it to focus on its proprietary Grizzly-driven platform.
The agreements detail the sale of the Iceland Bingo IP to Black Spark and the disposal of white label assets Lucky Charm Bingo, Cupcake Bingo and Diva Bingo to Silverspin.
Black Spark will pay the Company, upon completion, an up-front cash payment of GBP 1.2 million and an additional GBP 500,000 payable under a transitional services agreement over the next 5 months.
The remaining GBP 1.2 million of the total consideration, payable by Silverspin, will be netted off against the final earn out payments to the selling shareholders of Blueburra Holdings Limited (Blueburra).
Gaming Realms will retain its Bingoport affiliate marketing business from the Blueburra acquisition.
The proceeds from the sale will be invested in the development of new gaming content and marketing campaigns, the company said.
“Focusing on higher margin investment in our new mobile platform and achieving significant success within our own mobile content development is delivering stronger returns for Gaming Realms,” commented Patrick Southon, chief executive officer of Gaming Realms. “Having end-to-end control of our offering has created a set of exciting opportunities in the UK, and more recently in the US, and these have become our strategic priority.”
