Romanian betting operator Get’s Bet has gone live with SBTech’s sports betting solution as part of an aggressive growth strategy in its home market.
While the omni-channel solution is not yet fully rolled out, the operator will offer pre-match and live sports coverage, along with casino offering titles from the industry’s top developers.
The Romanian operator, whose retail launch will also go live with SBTech in the coming weeks, will benefit from a customised API solution for customer and transaction details allowing it to streamline the player management process across all channels.
“SBTech’s industry-best sports betting product is now set to help us achieve our ambitious goals,” Cristian Roman, chief executive officer of Get’s Bet, said. “The breadth and depth of the sportsbook will provide us with genuine competitive edge, while the strength and configurability of the back office will enable us to rapidly scale the business by taking advantage of ingenious cross-selling techniques to unify the sports and casino experiences.”
Andrew Cochrane, Chief Commercial Officer of SBTech, added: “Our ability to simplify both the player journey and the operator experience is at the core of our ongoing success, and we anticipate huge success across all metrics for Get’s Bet in a regulated market that is central to the Eastern European region.”