GVC Holdings has extended its existing partnership with NYX Gaming Group with the upgrade of its bwin brand content offer via the launch of NYX OGS.
The expansion extends NYX’s market reach to additional regulated territories through GVC’s 18- country network, including Italy, Spain, and New Jersey.
Through a single integration to the omni-channel games aggregation platform, bwin gains access to a huge portfolio of over 1000 titles from NYX’s in-house studio NextGen Gaming, and 40 other third party providers.
GVC Holdings chief product officer, Liron Snir, commenting on the deal, said: “This is another big step towards our objective to build the best casino in the market. NYX are a premium developer and we are thrilled to be able to offer their highly popular games to our players.”