Online and land gambling content supplier Aristocrat has signed up IBM veteran exec Maureen Sweeny as chief commercial officer based in Las Vegas, with responsibility for Class III sales and global marketing, including the Americas, Australia and New Zealand, Asia Pacific and EMEA.
Sweeny will join the Aristocrat executive team on 22 September after a distinguished thirty-year career in a variety of management positions with IBM Corporation.
Aristocrat CEO Jamie Odell said Friday, “Maureen’s first-class operational and commercial skills will help us deliver a step-change in our customer-facing functions, making sure our customers get maximum benefit from the outstanding Class III product portfolios we are now bringing to market.
“Maureen’s appointment will deliver better consistency and focus on our front-end capability and improved service across our global Class III businesses.”