Experienced i-gaming manager Richard Clarke, who has worked for brands like Link2Win, Soho Gaming and VSoftCo, has joined former Carnaby sales and distribution CEO Sean O’Kelly in setting up a new i-gaming film rights company titled Skyrocket Entertainment.
Unveiling the company in Cannes this week, the duo said they were selecting film rights for use on themed online gambling games such as slot machines, a $46.7 billion industry.
“We’re acquiring iconic films old and new, migrating them into the online games and gambling business,” said O’Kelly, who added there was a “massive desire” for film-branded games.
Clarke explained that the average online slot machine delivers around $20,000-$30,000 a month to the rights owners, creating a significant revenue stream on a par with VOD and TV revenues
Deals with producers and library owners are being signed in Cannes, said O’Kelly, with Skyrocket planning to take up 100 games a year with its partners.