New international development exec for Ladbrokes

Rumours sweeping the industry Wednesday were that 35-year Ladbrokes veteran and head of the betting company’s international business development affairs, Kevin Hopgood is to strike out on his own in the consulting world.

A marketing graduate from the University of Portsmouth, Hopgood was a member of the Chartered Institute of Marketing and during his long service directed Ladbrokes’ Telephone Betting, Trading, Operations and finally international development activities.

The company has confirmed that Hopgood’s replacement is South African-born Adam Greenblatt, a graduate of the University of Cape Town and Ladbroke’s director for corporate and strategic development, who joined the company in January 2011.

A graduate in Business Science, Finance, Accounting and Economics, Greenblatt is a seasoned manager, having previously been md for the UK and Northern Europe operations of JobFact, and the holder of senior posts with Arthur Anderson and Rothschild.

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