Pariplay Ltd has entered into content supply agreement with Malta-based online sportsbook and casino operator, Interwetten Gaming.
Interwetten’s integration of Pariplay content to its online and live casino products complement the operator’s core sportsbook offer.
The first phase of the integration of Pariplay content sees branded slots such as Atari Asteroids, Atari Star Raiders, Atari Black Widow, and The Three Stooges: Disorder in the Court feature in Interwetten’s online casino. Pariplay original video slot titles such as Las Cucas Locas, Fish & Chips, The Magical Forest, Rio Bingo, and Fur Ball, among others, are already live.
The content integration has been enabled through Pariplay’s strategic partnership with iSoftBet, an existing Interwetten software partner. Pariplay and iSoftBet distribute each other’s content through their content aggregator networks, respectively, FUSION and Game Aggregation Platform.
The second phase of content integration will take upcoming Pariplay releases Bloodshot and Sharknado live in the first quarter.
“Interwetten is one of the iGaming industry’s longest-serving and well-established brands, so our partnership will expand our casino content to new audiences,” Adrian Bailey, General Manager at Pariplay Ltd, said.
“We hope that our games will continue to support the growth of Interwetten’s online casino and the brand’s broader product diversification, allowing the operator to target new player demographics and retain existing ones.”